Published: 2026-02-22

Full Issue

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Research Articles

Factors Influencing the Acceptance of Artificial Intelligence Technology Affecting Organizational Readiness for Support and Supervision: A Case Study of Provincial Offices for the Promotion of Local Administration in the Lower Northern Region

Thutsapong Wongsawad

1-16

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Factor of Destination Images, Service Quality and Tourist Satisfaction Affecting the Intention to Revisit in Chiang Khan, Loei

Nararat Yomdum, Amarin Tawata

17-30

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Participatory Community Product Development Model of the Herbal Compress Producer Group in Ban Khlong Subdistrict, Mueang District, Phitsanulok Province

Atthapon Wongchai, Nontacha Chaitawichathanun

31-44

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Local Wisdom in Khanom Tom Bai Kapho Production in Phlai Wat Community, Kanchanadit District, Surat Thani Province

Tiwakorn Kuesom, Nomjit Suteebut, Sirima Sinthusumran, Supuksorn Masavang

45-58

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Work Motivation Affecting Organizational Commitment of Personnel at Nakhon Phanom University

Rujirada Suksanhansa, Chanwit Hanrin, Paitoon Puangyod

59-74

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The impact of ESG performance on the stock returns of Chinese companies

Lanchun Huang, Theeralak Satjawathee, Yanping Ma

75-90

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Factors Influencing Consumers’ Intention to Use Informal Credit in Bangkok

Panisara Nontachai, Kittinan Phanthumsut

91-102

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The Impact of Population Aging on Regional Income Inequality in Thailand

Jidapa Pornchairatanachot, Bundit Chaivichayachat

103-116

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Factors Influencing Customer Intention to Use Cardless ATM Services: A Study of Government Savings Bank Customers

Tasanee Kobkaiyakit, Kittinan Phanthumsut

117-128

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Development Of Digital Marketing Channels for Enhancing the Sustainability of OTOP Products in Mueang Loei District, Loei Province

Apiradee Kamlai, Rawat Mantra, Yaothida Rattanaphonsan, Panudda Phumpat

129-138

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