STUDY ON THE COMMUNICATION TRANSFORMATION OF JIANGSU WOODBLOCK PRINTING IN MUSEUMS BASED ON FIELD THEORY
Keywords:
Jiangsu woodblock printing, Museum, Field theoryAbstract
Promoting the construction of the intangible cultural heritage protection system and the development of traditional craft masterpieces are important directions for the current development of China's intangible cultural industry. This article aims to explore the transformation and dissemination forms of Jiangsu woodblock printing, analyze the relationships among museums, culture, audiences, and experiences, and discuss how to conduct multi-angle analyses from the perspectives of the multi-attribute museum field, cultural dissemination, and cultural education issues in the development of the cultural industry, to meet the diverse needs of audiences and enhance the internalization and development of culture. Explore the path to breaking through the cultural authenticity and sustainable development of intangible cultural heritage within the museum site, so that Jiangsu woodblock printing can better adapt to the demands of modern society.
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