THE DESIGN AND DEVELOPMENT OF JEWELLERY INSPIRED BY THE DRAGON JAR OF RATCHABURI PROVINCE

Abstract

The research on “Design and Development of Jewelry Inspired by Dragon Jars in Ratchaburi Province” aims to study the identity of handicrafts of Ratchaburi dragon jars, analyze jewelry design approaches in the context of the contemporary market, and develop prototype jewelry products that reflect cultural values ​​through the application of local materials. The research uses the Research and Development (R&D) methodology by collecting qualitative data from in-depth interviews with business owners and craftsmen from 3 dragon jar factories: Tao Hong Tai, Rueang Sin 3, and Rattanakosin Jar Factory. The analysis is combined with case studies of successful jewelry designs in terms of marketing and identity communication. This leads to the design of 10 prototype jewelry charm pendants using dragon jar scraps as the main material.

The research results found that the patterns of Ratchaburi dragon jars, such as dragon, water, cloud, flame, and vine patterns, are outstanding in both symbolism and artistic composition that are consistent with the shape of the container. Dragon jars are therefore objects that reflect local wisdom and expertise. The design of the prototype ornaments has reinterpreted these elements in the context of contemporary design, taking into account beauty, cultural meaning, and sustainability concepts. The research results indicate the potential of elevating local materials into creative products that can be economically developed and communicate local identity in a valuable way.