A new normal of integration management of DOPA in developing and promoting communities’ economy according to the government policy from B.E. 2016-2020

Abstract

The purposes of this research are to study  (1) models and visions that brought roles, duties and process of responsibilities of chief districts officer in terms of regional leader executive, (2) environmental effects occur from changing of government to governance roles and mission, and (3) model of using mass media communication in practicing of regional integration management among inter-organizations and intra-organizations, also social communities, and all networks. The qualitative method used in the research for documentary and interviewing governors, ex-governors, ex-DOPA administrators, chief district officers and ex-chief in Diamond Ring Program. The finding were  (1) DOPA concept and vision of integration management in developing and promoting community economy derived from National Policy, policy of Ministry of Interior, NESDB, National strategic plans, and Bureaucratic Reforms, DOPA policy and vision related influent on chief district officers in terms of chief of governance in the districts which could lead governance to the areas and could work hand in hand with local authorities. (2) changing from government to governance that could keep social security in command and also keeping processes of administration of laws and regulations that could promote potential of communities’ economy and increasing of people revenue, and (3) Social mass media communications plays important role in changing both driving and resisting to change and for releasing and understanding in administration processes.