The role of online social media in influencing opinions on public policies of Thai youth
คำสำคัญ:
Social media, Public policy, Thai youthบทคัดย่อ
The internet has made online media an integral part of human daily life and has created online social platforms as spaces for exchanging information and expressing identities. Therefore, online social media is cross-linked to public opinion by serving as a gathering place for diverse thoughts, knowledge, experiences, and ideas of the public. Thai youth are part of this trend, utilizing online social media to exchange opinions, information, knowledge, and news about politics and society extensively due to global political instability and changes in societal norms. This demonstrates the significant interest Thai youth have in Thai politics which we can see that they access online social media to enhance their knowledge and establish their identities through expressing political opinions and various public policies. Consequently, it can be concluded that online social media plays a crucial role in shaping opinions regarding public policies concerning Thai youth. Therefore, the government and relevant stakeholders should pay attention to these opinions and consider them in formulating appropriate public policies or adapting existing ones to meet the needs of the youth. Additionally, the government can utilize online social media as a communication channel to reach all citizens, ensuring transparency and providing rapid services
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